Blog, page 2 of 3

Marketing notes from the P.A.S. team.

Practical articles on SEO, websites, social media and advertising for local businesses.

Meeting between a business owner and a marketing agency team in Burbank

Mar 23, 2026 · 5 min

How to Choose a Digital Marketing Agency: Questions to Ask First

A practical checklist for choosing a digital marketing agency: the questions to ask, the red flags to avoid and what a fair contract looks like.

Google Maps search for a service in Burbank with the top three results

Mar 18, 2026 · 5 min

Why Your Business Isn’t Showing on Google Maps in Burbank (And How to Fix It)

Not showing on Google Maps in Burbank? Learn why your business is not ranking and how to fix it with proven local SEO and Google Business optimization strategies.

Phone showing new customer enquiries next to a notebook

Mar 3, 2026 · 4 min

How to Get More Local Leads Without Increasing Your Ad Budget

Learn how to get more local leads without increasing your ad budget. Discover proven strategies to boost conversions and grow smarter.

Google Maps on a phone showing businesses in Burbank

Feb 18, 2026 · 5 min

How to Rank on Google Maps in Burbank (Step-by-Step Guide)

Learn how to rank on Google Maps in Burbank with this step-by-step local SEO guide. Improve visibility, get more calls, and attract local customers.

Restaurant owner filming a dish on a phone in the kitchen

Feb 11, 2026 · 4 min

The Best Instagram Reel Formats for Restaurant Owners

Discover the best Instagram Reel formats for restaurant owners that build trust, increase engagement, and drive real foot traffic. Simple, authentic strategies that actually work.

Feb 6, 2026 · 3 min

Stop Copying Viral Trends That Do Not Fit Your Brand

Copying viral trends may bring views but not customers. Learn why copying viral trends hurts your brand and what works instead.

Small business owner checking marketing dashboards on a tablet

Feb 3, 2026 · 4 min

AI Digital Marketing for Small Businesses: Better SEO, Ads and Social Media

AI digital marketing helps small businesses improve SEO, ads, and social media using smarter data-driven strategies.

Business owner speaking to camera for a social media video

Jan 26, 2026 · 3 min

Why Traditional Social Media Ads Are Failing and What Works Instead

Traditional social media ads are failing. Learn what works instead, why founder-led content builds trust, and how brands drive real results.

Google search results page showing an AI generated overview

Jan 6, 2026 · 4 min

How AI Search Is Changing Google Results and What Businesses Must Do to Stay Visible

Learn how AI search is changing Google results and what businesses must do to stay visible, competitive, and discoverable in an AI-driven search landscape.